The Digital Transformation – OE Editorial The Digital Transformation – OE Editorial
The Digital Transformation - OE Editorial

Issue 1 2013 – ‘The digital age is driving a whole new way of doing business.’

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Martyn Sakol
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The Digital Transformation – OE Editorial
Social Media: Competitive Advantage or Challenge? Social Media: Competitive Advantage or Challenge?
Social Media: Competitive Advantage or Challenge?

In this article Mark Goodridge explores how social media is challenging our ideas about information, truth, hierarchy, authority and dialogue. Mark takes a look at the impact that social media is having on how organisations work and how we work within them.

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Mark Goodridge
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Social Media: Competitive Advantage or Challenge?
Digital Revolution – Grafting the New onto the Old Digital Revolution – Grafting the New onto the Old
Digital Revolution - Grafting the New onto the Old

How do ‘traditional’ businesses remain competitive in a digital age? With so much invested in the legacy organisation, it’s important to build upon the successes of the past and understand how best to create a stronger value proposition – one fit for the digital future. ...

Gary Ashton
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Digital Revolution – Grafting the New onto the Old
Mind the Culture Gap! Mind the Culture Gap!
Mind the Culture Gap!

During the process of change, traditional and new digital cultures can rub up against each other causing tension. Susan Carroll describes how traditional businesses may need to change to avoid a culture ‘clash’ and be successful as a multi-channel business.

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Susan Carroll
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Mind the Culture Gap!
The Digital Leadership Challenge: Vision and Character Strengths The Digital Leadership Challenge: Vision and Character Strengths
The Digital Leadership Challenge: Vision and Character Strengths

Building a digital business alongside a physical one is not simply the implementation of a digital strategy. Martyn Sakol and Paolo Moscuzza discuss the implications for the executive team and how organisations find and assess the right person to lead the way.

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Martyn Sakol
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The Digital Leadership Challenge: Vision and Character Strengths
And Then There is the Cambridge Phenomenon… And Then There is the Cambridge Phenomenon…
And Then There is the Cambridge Phenomenon...

The OE Cam office is surrounded by science and business parks with a myriad of organisations that in many cases exemplify aspects of the digital age. Ann Gammie ponders Cambridge connectivity, co-creation and digital buzz!

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Ann Gammie
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And Then There is the Cambridge Phenomenon…

The Digital Transformation

The Digital Transformation – OE Editorial

The Digital Transformation – OE Editorial

Issue 1 2013 - 'The digital age is driving a whole new way of doing business.'.. Read More →
Social Media: Competitive Advantage or Challenge?

Social Media: Competitive Advantage or Challenge?

In this article Mark Goodridge explores how social media is challenging our ideas about information, truth, hierarchy, authority and dialogue. Mark takes a look at.. Read More →
Digital Revolution – Grafting the New onto the Old

Digital Revolution – Grafting the New onto the Old

How do 'traditional' businesses remain competitive in a digital age? With so much invested in the legacy organisation, it's important to build upon the.. Read More →
Digital Transformation: Mind the Culture Gap!

Digital Transformation: Mind the Culture Gap!

During the process of change, traditional and new digital cultures can rub up against each other causing tension. Susan Carroll describes how traditional businesses.. Read More →
The Digital Leadership Challenge: Vision and Character Strengths

The Digital Leadership Challenge: Vision and Character Strengths

Building a digital business alongside a physical one is not simply the implementation of a digital strategy. Martyn Sakol and Paolo Moscuzza discuss the.. Read More →
And Then There is the Cambridge Phenomenon…

And Then There is the Cambridge Phenomenon…

The OE Cam office is surrounded by science and business parks with a myriad of organisations that in many cases exemplify aspects of the digital.. Read More →
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